By Your Life

Your vision, mission and values are the blueprint for the business you want to build. Are they gathering dust on a shelf or are they honored and lived by each person in your organization?

Pride gets in our way at work. It prevents us from accepting honest feedback, blocks us from accepting new information, leads us to make excuses, and affects our trustworthiness.

A great brand image communicates what it promises. A great company culture delivers on the promise the brand communicates. When this happens, both employees and customers engage with the brand.

In communication, efficiency and effectiveness are not the same things.

Our behaviors follow our beliefs, and our results follow behaviors. So, if you lack belief, it matters.